This is a little glimpse of my November 2013… pictures and more captions to follow! :)
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WELCOME - Can't believe this is happening! :)
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The Trench Town Trade and Investment Fair took place on Saturday
November 16, 2013, and it was one of the most spectacular events I’ve ever had
the privilege to be part of. When I
signed up to volunteer in Jamaica, I definitely didn’t think that I would have
the opportunity to plan and coordinate something like this. As I’ve explained in previous blogs, the Agency
for Inner-City Renewal works in community development, with a specific focus on
entrepreneurship. With that came the opportunity to introduce The
Rebirth of a City through Transformation of Inner-City Communities. It was exhausting and the AIR staff is sick,
tired and/or drained, but from 6:00 a.m. to 10:00 p.m. on November 16th,
we transformed Emancipation Park!
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Meeting to seek interest from entrepreneurs |
But before, we had to organize a church service and a press
conference, in addition to soliciting exhibitors and individual entrepreneurs, seeking
sponsors for funding support and mobilizing the community, churches and schools
to volunteer, attend and participate in the coordination of the entire event. Programs had to be written, invitations had to
be sent, outreach and advertising definitely had to be completed, meetings
among meetings were scheduled to secure arrangements and ensure that everyone
was on the same page! Every logistical issue that could come up, DID, such as too
many tents and not enough exhibitors to showcase their product/service to not
enough tent space for the amount of sponsors interesting in supporting AIR; searching
for sponsorship to feed the 30 volunteers and 100+ school children; realizing
the night before that we didn’t appropriately secure parking arrangements at
the park; and finding entrepreneurs with market ready products that could be
displayed (mind you many individuals don’t have an email address and so they were
individually called or we had to drive around communities to personally ask if
there’s any interest).
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Strong Women of Trench Town - table of market-ready products |
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Trench Town Ceramics & Art Centre |
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Church Service November 10, 2013 |
On November 10, 2013, the Trench Town Multi- Purpose
Community Centre on Collie Smith Drive and Fifth Street was converted into a
church service. It was important to put
on the service as receiving community respect and support is essential in any
initiative, event, project an organization plans for. And so, individuals from Trench Town and the
broader community in Kingston came out to participate in prayers and songs that
sent out a clear positive message about transforming Trench Town from an
inner-city community that is plagued by violence and fear to one that has
potential for producing bright and experienced people with talents and skills
in agri-business, music, sports, writing, IT, (to name a few), therefore
helping to contribute to Jamaica’s socio-economic well-being. It was quite a nice Sunday service but shortly
after it was finished, it was back to setting up for the press conference and
fair itself. That meant that we had to grab our To-Do list and it was back to printing
brochures, information materials and pasting labels on the folders for the
press kits, sorting out any finishing touches and hoping that the press
conference runs as smooth as possible. Again,
the press conference was part of a broader market campaign for the fair, which included
television coverage; mention in the local newspaper; and live radio broadcast
so that the message about the Trench Town Trade and Investment Fair was heard
by as many different audiences as possible, and to confirm that a positive outcome
was coming out of Trench Town on Saturday November 16th.
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Church service - kids performing a skit |
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Church service - kids performing a dance |
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Press Conference November 11, 2013 |
With the church service and press conference past, attention
was fully turned to organizing and tightening up preparations for the grand
final, which was taking place in less than a week now. Needless to say,
emotions and pressure were heightened. By
this time, we still needed to fill three 30X30 tents with individual
entrepreneurs, call sponsors to seek their contribution so we could pay our
invoices, recruit volunteers to help on the day, ensure school principals in
targeted communities allowed 10 school children to carry their community flags
to the park, and also physically being at the park the night before to ensure
it was set up appropriately. And these tasks mentioned here only scratched the
surface of what we actually had to complete that week!
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Park day before - Friday set up |
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Tent/park set-up day before |
So it is now Saturday and my day begins at 6:00 a.m. by
escorting company sponsors and entrepreneurs to their respective tents to set
up, meanwhile continuing to organize the park according to he floor plan. By 11:00 a.m. the park was open to the public
and the program began with guest speakers, key messages by the supporting
sponsors and an awards ceremony to recognize those who completed various training
courses in business management in greenhouse farming. At the same time, a marching band was coming
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Marching Band |
through the opening gates to entertain us with great music and dancing, and
soon to follow were the school children with feather banners with the names of
their respective communities to be placed in the park. By the afternoon, the park was filled with
interested spectators, entrepreneurs were displayed their products, companies
offered samples, financial and other sorts of service information and materials
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Community Feather Banners |
and non-profit organizations and foundations spoke about community development
projects taking place in inner-city communities. It was the time for networking and developing
business deals, which I’m happy to report that a few entrepreneurs negotiated preliminary
deals with companies and community foundations during the event.
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More tents, more displaying |
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Lunch Break at 4:00 p.m. getting some R&R
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Evening musical performance - phenomenal singers |
The night wasn’t complete though, without
entertainment! We had musical performances from various artists and genres from
Trench Town and surrounding communities. By 10:00 p.m., we were thanking the
audience and participants for attending, packing up the tents and clearing out the
tables and chairs. I can honestly say
that by that time, it felt bitter sweet!
Although the days were long and we spent most our evenings
either at a meeting, at the office or just getting home in enough time to sleep,
for one day we transformed Emancipation Park into a hub for all that is great
about Trench Town. We celebrated the
remarkable creativity and talent that Jamaica has to offer – a successful event!


To top it off, I was part of the radio show,
Roots 96.1 FM the following week to give my perspective about my experience being
part of the planning of the Trench Town Trade and Investment Fair.
AIR’s founder, along with one of the main
musical artists at the fair and I explained AIR’s goals in assisting the Trench
Town community to own their development by using their creative entrepreneurial
skills to rebuild the community towards economic growth.
Jamaica cannot sustain itself in its current
social-economic state and we used the radio show as an opportunity to inform
listeners that these types of events would be a continued effort to push communities
to take the initiative towards making those necessary changes.
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